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Guiding the SOHO Practitioner in a Digital World

Learn the Power of Social Media

Executives Must Realize and Learn the Power of Social Media

Senior marketing executives in several countries agree that the use of social media for corporate, brand and product marketing is not a passing fad, according to research sponsored by TNS media intelligence/Cymfony. In fact, nearly 50% believe it is a vital component of corporate communications that should be monitored at the executive level and allocated significant resources.

Think you have a great product or service? Why not create a video to post on YouTube? A blog to communicate with customers about how great it is? Twitter a word-of-mouth campaign?

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Filed under: Marketing, Social Media, Social Networking, ,

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